London, ON · 2017

A personal-training site for London, Ontario

A trainer’s offer and a way to start - without a gym-chain template.

Velezfit - project screenshot
Client launch · Velezfit
Client
Velezfit
Industry
Personal training

The brief

Independent trainers get lost next to franchise gyms. The site had to feel like one person you can book, not a membership mill.

What we did

  • Led with the trainer and the kind of training on offer.
  • Made contact the primary action; no fake “transform in 30 days” funnel.
  • Launched a production site the business still lists publicly.

Status

velezfit.ca is the live site. The owner’s note on our homepage is about the working relationship, not a traffic screenshot.

More work